Welcome – Elastoplast online is all new.
Find tips and advice and learn more about woundcare, footcare, beauty and your active life on this all-new platform.

Welcome to the new online world of Elastoplast – one of the most trusted wound care brands – that offers you smart products, solutions and innovations. At Elastoplast, we want you to enjoy your active everyday life without worrying about the small inconveniences too much.

Find out how to deal with them – be it a blister on your foot or a small wound, a sprained ankle or backache. Our Instant Help sections will give you fast and reliable answers with some expert tips too. Browse and learn more about wound care, foot care, and how to stay healthy when doing sports and activities in the Magazine section we have created for you.

Click through and find inspiration for the demands of your busy life.

Helping you with small inconveniences

Life is not always smooth, but our mission is to help you keep going, no matter what. 

For almost every small inconvenience, Elastoplast has the appropriate treatment. You will be surprised at what we have developed to make your life easier. Find out how to avoid or reduce scars, how our activity support products will relieve your pain and get you back to your favourite sport sooner than you can believe...

Click through and discover lots of other exciting innovations that will help your skin, your feet and your joints stay healthy. 



Back to top

Elastoplast – Experience and competence

We are the healthcare brand of Beiersdorf, one of the world's leading skincare companies, located in Hamburg, Germany. Elastoplast has come a long way since the first Elastoplast plaster, which we developed in 1896 when Smith & Nephew (founded in 1856) expanded their business to include wound dressing. The start of an ongoing success story, driven by progress, quality and innovation. We‘ve been healing wounds 
and taking care of skin
for more than a century

For more than 125 years, Beiersdorf has been gaining experience and competence in wound care – more recently in the field of activity support and the treatment of muscular pain – striving always to improve wound healing and care for your skin.

Beiersdorf HQ in Hamburg - home of Elastoplast
Where our ideas come from: Our research and development centre - also based in Hamburg
Back to top

Quality as benchmark

Founded in 1896, Elastoplast is a global brand whose products are sold in six countries across the world: Australia, Canada, Hong Kong, New Zealand, South Africa and the United Kingdom. Since its founding, Elastoplast products have been renowned internationally for their quality. 

More than 200 tried and tested products and innovations are sold in countries from Germany to Chile, the United Kingdom to Australia, under the brand names Hansaplast, Elastoplast and Curitas. Apart from plasters and wound dressings, our product range includes well-tried as well as original products that offer relief from foot problems, sport injuries, pains and strains.

A worldwide brand that you and your whole family can rely on – we offer you modern and high-quality solutions to the demands and small inconveniences of everyday life.



Back to top

A brand you can trust

So how did we get from one small plaster to all of this? Innovation and research have always been at the core of our business – combining tradition with the latest scientific developments.

The scientific and cosmetic know-how we have accumulated at Beiersdorf during over 125 years in the field of skin and wound care goes into every Elastoplast plaster we develop. This is something our customers can rely on and will profit from every day.

What we strive for:
INNOVATION and EXCELLENCE

Ongoing research and use of the latest technologies ensure products of the highest quality that meet the needs of consumers for individual care.

Always answering the demands of an ever-changing world, we strive for innovation and excellence in everything we do.

Constantly on the lookout for innovations: Our research team at work in Hamburg
Fast Healing Plasters get a close-up observation
Back to top

Our history

The historical foundations of a modern company – discover the defining highlights and milestones of more than 125 years of Beiersdorf health care history in one glance. 




This website is designed to provide general information and in no way replaces medical or professional advice. For such advice, please contact a physician or specialist of your choice. Beiersdorf AG does not assume any liability for actions taken on the basis of the information contained in this website.
Back to top